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Wall Clock – Design Adolf Loos

Jugendstil-Wanduhr Entwurf Adolf Loos

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Vienna, design before 1920

Case
octagonal metal case, white varnished
Dial
white varnished metal
Movement
Gustav Becker brass movement, pin lever escapement with pendulum, duration of one week
Measurements
12½×12½ in

The concept for the model of this minimalist wall clock is attributed to Adolf Loos (1870 Brno – 1933 Kalksburg/Vienna), one of the most important pioneers of modern architecture. For Loos, clocks and lamps were essential design elements of interior architecture, whereby clear shapes, simple materials and discreet colors are characteristic of his style. The driving force of his puristic style is in the art of omission. From 1897 onwards, the theoretical writings of Loos were published, the most well-known of them is surely “Ornament and Crime”. As an architect, Loos designed numerous villas and buildings together with their interior furnishing; this includes the Café Museum, the “American Bar” or the famous Loos-House at the Michaelerplatz in Vienna.

A clock of this shape can be seen in a contemporary photograph (by M. Gerlach jun., around 1930, no. 3248) of the interior of the villa of Karl and Hilda Strasser (Kupelwiesergasse 28, Vienna) designed by Loos.